Other Subcategories of the "Business" Category:

Marketing_and_Advertising

Business calendars – value for money marketing

Posted under Marketing_and_Advertising on Saturday, 19 May 2012 by tony
Most marketing budgets are getting squeezed right now, but less marketing means fewer sales. It's a difficult situation to manage. So what's the solution? Well perhaps it's time to get creative and think of forms of advertising and promotion that can be delivered for less. It's still possible to...
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Great Crested Newt.

Posted under Marketing_and_Advertising on Friday, 18 May 2012 by Lewis
The Great Crested Newt is the largest species of lizard in the United Kingdom growing up to 18cm as an adult. In Europe and Britain the Great Crested Newt has declined in numbers over the last 100 years this has been mainly due to the loss if it's natural habitat. So the Great Crested Newt is...
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Why do Employee Surveys Work?

Posted under Marketing_and_Advertising on Thursday, 17 May 2012 by tony
Employee surveys take time to fill in, so it is absolutely crucial that they are worth it. Some would say that apart from wasting employee’s time, surveys don’t do much at all. However, here we will analyse why this perspective is not necessarily the right one, and employee surveys can add real...
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Avoiding the hard sell

Posted under Marketing_and_Advertising on Tuesday, 15 May 2012 by tony
In the business to business world there is a constant stream of companies trying to sell to you and likewise you will be driven to sell to others. B2B lead generation is a popular way of pushing sales and there are still a high percentage of businesses that live by the mantra ‘numbers make...
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How Important is Brand?

Posted under Marketing_and_Advertising on Monday, 14 May 2012 by tony
Before discussing whether or not brand is important, it is best to discuss what ‘brand’ actually constitutes. To some people it is simply about a name that people can remember, for others it is about creating a mascot that customers can relate to or that will capture imaginations, and for...
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Promote Your Business Effectively With Branded Promotional Merchandise

Posted under Marketing_and_Advertising on Saturday, 12 May 2012 by tony
When it comes to marketing a business, there is no question that brand exposure and awareness are important. Nowadays, a company’s advertising options are vast – from TV, radio, billboard and press to digital, sponsorship and direct mail. The opportunities are endless! One such advertising...
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Using Banners

Posted under Marketing_and_Advertising on Saturday, 12 May 2012 by tony
Many businesses will purchase cheap banners for an exhibition and then leave these languishing in store rooms for the rest of the year to do very little other than gather dust and get damaged. However, by considering how you can utilise more generic information on them, the personalised banners you...
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Reliable Customer Satisfaction Surveys

Posted under Marketing_and_Advertising on Friday, 11 May 2012 by tony
Are you looking for reliable professional customer satisfaction surveys? Here at Douglas Stafford we specialise in helping businesses improve their customer satisfaction. Customer surveys are a great way of measuring how happy your customers are and highlight any areas that may need improving. At...
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Beating the Budget

Posted under Marketing_and_Advertising on Friday, 11 May 2012 by tony
What can we say about the budget? Well, very few of us will have anything to say that can be repeated here, but one thing is for sure - many of us will be worse off than ever before. However, whilst there was plenty of bad economic news all around over the last few months, it is important to...
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Avert a Crisis with Manchester PR

Posted under Marketing_and_Advertising on Monday, 7 May 2012 by tony
When you own a company it is very important that you maintain a favourable image. A company which has a lot of bad publicity and a lot of negative comments about it will surely suffer, even if there is little or no truth to the gossip. If you have a business in Manchester, then it may be a good...
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